Freemium Economics: Leveraging Analytics and User by Eric Benjamin Seufert PDF

By Eric Benjamin Seufert

Freemium Economics provides a realistic, instructive method of effectively imposing the freemium version into your software program items by way of development analytics into product layout from the earliest levels of improvement.

Your freemium product generates enormous volumes of information, yet utilizing that facts to maximise conversion, strengthen retention, and convey profit should be difficult if you happen to do not absolutely comprehend the impression that small adjustments could have on profit. during this e-book, writer Eric Seufert offers transparent guidance for utilizing info and analytics via all levels of improvement to optimize your implementation of the freemium version. Freemium Economics de-mystifies the freemium version via an exploration of its middle, data-oriented tenets, so you might follow it methodically instead of hoping that conversion and profit will obviously stick with product launch.

By analyzing Freemium Economics, you will:

  • Learn tips to practice info technological know-how and large information rules in freemium product layout and improvement to maximise conversion, enhance retention, and convey profit
  • Gain a wide advent to the conceptual financial pillars of freemium and an entire figuring out of the original ways had to gather clients and convert them from unfastened to paying buyers
  • Get sensible information and analytical information to effectively enforce the freemium version
  • Understand the metrics and infrastructure required to degree the good fortune of a freemium product and increase it post-launch
  • Includes an in depth rationalization of the lifetime consumer price (LCV) calculation and step by step directions for enforcing key functionality symptoms in an easy, universally-accessible instrument like Excel

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Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue (The Savvy Manager's Guides) by Eric Benjamin Seufert


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